'Postal Product of the Month'

The online edition of the Boothbay Harbor Register (Maine) reports that
the 1998 Breast Cancer Research semi-postal was the 'Postal Product of
the Month' for May and June at their local post office. Postal
employees actively promoted the stamp and encouraged customers to sign
pink "discs" with their name, or the name of a cancer victim or
survivor, when purchasing the stamps. These were then hung inside the
post office. For more on this story, go to
www.stampcollectingroundup.blogspot.com.

I believe it was a nationwide campaign. They did the same thing in my
local post office in New Britain, Conn., and I've seen the campaign
promoted in other local post offices.